ALLITERATION
Alliteration involves the repetition of a specific sound in words that are placed near each other in a sentence. This are mainly consonant sounds, but can be vowel sounds too. It is often used as a feature of speech in a poetry.
EXAMPLES
Some examples of alliteration are:
Don’t delay dawns disarming display. Dusk demand daylight.
–Paul Maccan
(repetition of sound “D”)
Don’t dream it. Driver it.
Jaguar – Advertising Slogan
(repetition of sound “D“)
A good cook could cook good.
–
Peter Piper picked a pick of pickled peppers. A peck of pickles Peter Piper picked if Peter Piper picked a peck of picked peppers, How many pickled peppers did Peter Piper pick?
(Repetition of sound “P”)
It is interesting to note, that even brand names have alliterative names that are catchy and easy to remember, such as,
coca cola,
PayPal etc.
Alliteration is known to be a very important element in the world of marketing and advertising. A lot of famous characters in books and cartoons also have alliterative names. Some examples are:
• Red flint stone
• Archie Andrews
• Mickey mouse
• Bugs Bunny and
• Daffy Duck.
Who can ignore the list of alliterative names in the famous Harry Potter series eg..
Severus Snape,
Minarva Mcgonagoll,
Salazar Slytherin
